{"id":12676,"date":"2023-11-17T03:02:12","date_gmt":"2023-11-17T03:02:12","guid":{"rendered":"https:\/\/s45175.p1717.sites.pressdns.com\/customer-solutions\/customer-solutions-sony-pictures\/"},"modified":"2023-12-13T17:50:37","modified_gmt":"2023-12-13T17:50:37","slug":"sony-pictures","status":"publish","type":"customer_solutions","link":"https:\/\/www.radancy.com\/nl\/klantoplossingen\/sony-pictures\/","title":{"rendered":"Sony Pictures"},"content":{"rendered":"\n<section class=\"wp-block-group section is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-353c4f5a wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group section section--centered section--extra-spacing is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.radancy.com\/wp-content\/uploads\/2023\/11\/client_sonypictures_1-1.jpg\" alt=\"Computer showing the Sony Pictures careers site.\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group section section--extra-spacing is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-353c4f5a wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading headline font-sizing-headline-smallest\">De Uitdaging<\/h3>\n\n\n\n<p>Een van onze primaire doelen was om een rijke, wereldwijde merk-vacaturewebsite te maken waarmee Sony Pictures wordt onthuld als werkgever en waarbij de nadruk ligt op de creatieve visie, inclusieve cultuur en passie van het team.<\/p>\n\n\n\n<p>Bovendien moesten we Sony Pictures neerzetten als pionier en creatief entertainmentbedrijf dat is gebouwd op een fundament van technologie.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.radancy.com\/wp-content\/uploads\/2023\/11\/client_sonypictures_2a.jpg\" alt=\"Two phones showing different screenshots of the SONY Pictures Career Site\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.radancy.com\/wp-content\/uploads\/2023\/11\/client_sonypictures_2b.jpg\" alt=\"An iPad showing different screenshots of the SONY Pictures Career Site\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group section section--extra-spacing is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-353c4f5a wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading headline\">De Oplossing<\/h3>\n\n\n\n<p>Om de visie van Sony tot leven te brengen, hebben we een meerfasige aanpak gevolgd voor de wereldwijde lancering van de nieuwe vacaturewebsite. We hebben een unieke interactieve kaart op maat ontwikkeld, zodat kandidaten het wereldwijde bereik van het bedrijf konden zien en tegelijkertijd de wereldwijde locaties in meer detail konden verkennen. Om deze ervaring te verbeteren, werd de site geoptimaliseerd om inhoud in zeven verschillende talen te bieden. Bovendien veranderden veel van de afbeeldingen dynamisch op basis van de door de gebruiker geselecteerde taal, waardoor een aangepaste ervaring werd gecre\u00eberd die aantrekkelijk was voor kandidaten, waar ze ook zaten en welke taal ze ook kozen. We hebben dit kunnen bereiken door een wereldwijde fotoshoot met meer dan 500 werknemers in acht landen. Tot slot hielpen we de carri\u00e8regroei en -ontwikkeling binnen de organisatie te bevorderen via een interne mobiliteitswebsite.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group section section--centered section--extra-spacing is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"885\" height=\"502\" src=\"https:\/\/www.radancy.com\/wp-content\/uploads\/2023\/11\/client_sonypictures_3.jpg\" alt=\"A computer showing a screenshot of the headquarters page of the SONY Pictures Career Site\" class=\"wp-image-3536\" srcset=\"https:\/\/www.radancy.com\/wp-content\/uploads\/2023\/11\/client_sonypictures_3.jpg 885w, https:\/\/www.radancy.com\/wp-content\/uploads\/2023\/11\/client_sonypictures_3-300x170.jpg 300w, https:\/\/www.radancy.com\/wp-content\/uploads\/2023\/11\/client_sonypictures_3-768x436.jpg 768w\" sizes=\"auto, (max-width: 885px) 100vw, 885px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group section is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-353c4f5a wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading headline\">De Resultaten<\/h3>\n\n\n\n<p>Een 100% voor mobiel geoptimaliseerd wereldwijd platform dat het werkgeversmerk van Sony definieert en onderscheidt.<\/p>\n\n\n\n<p>Gegevens na de lancering:<\/p>\n\n\n\n<ul class=\"normal wp-block-list\">\n<li>Unieke bezoeken +117%<\/li>\n\n\n\n<li>Websitebezoeken +97%<\/li>\n\n\n\n<li>Paginaweergaven +97%<\/li>\n\n\n\n<li>Mobiele bezoeken +9%<\/li>\n\n\n\n<li>Organisch verkeer via Google +38%<\/li>\n<\/ul>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>De Uitdaging Een van onze primaire doelen was om een rijke, wereldwijde merk-vacaturewebsite te maken waarmee Sony Pictures wordt onthuld als werkgever en waarbij de nadruk ligt op de creatieve <a class=\"more-link\" href=\"https:\/\/www.radancy.com\/nl\/klantoplossingen\/sony-pictures\/\">Read more&#8230;<\/a><\/p>\n","protected":false},"featured_media":3191,"template":"","tags":[],"class_list":["post-12676","customer_solutions","type-customer_solutions","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sony Pictures | Radancy<\/title>\n<meta name=\"description\" content=\"Lees hier meer over het werk van Radancy met Sony Pictures.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.radancy.com\/nl\/klantoplossingen\/sony-pictures\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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